About R U Different

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What makes R U Different unique?

Provides a single point for students to complete an anonymous survey on their current attitudes and peer perceptions towards risky behaviours such as alcohol, drugs, smoking, sex, relationships, bullying and personal safety
Allows local authorities, schools and parents to assess attitudes, perceptions and actual behaviours by age, gender, location, school and year group
Offers parents and school staff the opportunity to share and subsequently compare their perceptions in a similar survey
Embraces mobile marketing and interactive survey handsets to gather findings and secondly, promote outcomes
Offers local links and an appointed local co-ordinator for additional support

Actively supports schools in marketing social norms messages by producing a range of downloadable marketing templates including press releases, display material, newspaper ads and mobile phone applications
Continues its support to authorities and schools year upon year to actively contribute towards positive interventions
Offers significant time and cost savings compared to other techniques – cost starts from just 79p per pupil
Provides secure and anonymous collection of data compared to other Techniques
Offers data collection methods far greener than conventional methods